The best way to be up to date in your field is to be informed what your competitors are doing. Related sites display the sites that are your competitors. Monitoring competition is the best way to keep up with your direct competitors. The more you know about your competitors, the bigger the possibility is for you to get valuable inspiration and create features that they do not offer, or only do in a limited way, and therefore stay ahead of them.
The most popular pages of the domain are those pages with the highest number of visitors directed to the domain by search engines. These pages require special attention since they get far more traffic than most of the website.
According to estimates most popular urls on www.mcdonalds.co.nz are 'http://mcdonalds.co.nz/families/activities', 'http://mcdonalds.co.nz/families/parties' and 'http://mcdonalds.co.nz/families'.
According to regular HTML validation errors in HTML on www.mcdonalds.co.nz were fluctuating between 50 (minimum) and 270 (maximum) during the last year.
Why is this information so valuable?
Search engines love valid HTML documents because of the simple reason that "it makes their job easier". For example if you don’t close some tags or if you simply don’t deliver HTML in orderly fashion, it makes the parsing process of your HTML document harder, which draws additional resources from the search engine.
Therefore, search engines tend to favour documents that contain 100% valid HTML. If you want to get detailed information on where you made any mistakes, you should search for open source validators that are able to display these errors within the HTML code. The fact that your website is correctly displayed in your browser does not necessarily mean that your HTML documents are 100% correct.
SEO Score shows degree of following the guidelines of search engines on Mcdonalds.co.nz. Score for Mcdonalds.co.nz is 50.20% and its above 50% which
shows there is room for improvement, but the value is not alarming.
What does SEO Score mean?
Themecraft.net’s SEO Score display the compatibility of the site with the way search engines process data and index webpages. Basically, it displays the extent to which the site follows the guidelines of search engines. The higher in percentage the themecraft.net SEO Score is, the more “search engine-friendly” your site is.
www.mcdonalds.co.nz had minimum 108 and maximum 109 external links over the last year.
www.mcdonalds.co.nz had minimum 35 and maximum 36 internal links over the last year.
Why is this information so valuable?
Most of the search engines use formulas similar to pagerank that uses external and internal links as main inputs to determine the importance of specific documents and their ranking in results.
Basically, the great increase in number of external links over a certain level is causing the loss of importance of the site in favour of those sites that are being linked.
Every webmaster should consider which sites are important and worth linking.
A rapid growth in the number of external links indicates possible problems with people that abuse, for example guestbooks on domain to submit their links, or even possible cross site scripting abuse and so on...
www.mcdonalds.co.nz had minimum 654 and maximum 822 indexed pages (pages that are known by search engine on the domain, documents on www.mcdonalds.co.nz that
can be searched and found) over the last year.
Why is this information so valuable?
Every responsible webmaster should know the actual number of pages (unique documents) of the domain. As soon as your indexed pages exceed the number of actual unique documents, you will know for sure that you have duplicate content in the search engine index. Search engines tend to penalize sites with duplicate content, because they are simply draining their resources for no reason.
www.mcdonalds.co.nz had minimum 578,000 and maximum 679,000 links pointed from other sites to www.mcdonalds.co.nz (links that search engines use to calculate importance
of www.mcdonalds.co.nz) over the last year.
Why is this information so valuable?
Sites linking to your site are basically "voting" for your site to be higher in ranking in the same way one votes for a candidate in democratic elections.
The more votes the candidate gets, the higher the chance is that he will win the elections. Search engines pay special attention to this ranking factor and every webmaster who relies on search engine traffic should do the same. Basically, backlinks are one of the most important factors that influence the position of your site in search engine results.
Information displayed on this part of themecraft.net helps you understand the structure of your visitors. All the numbers show the estimate number of visitors coming from the different world regions. This information is valuable, because if you notice that a large number of visitors come from some part of the world that speaks a language that your website does not support, you should consider translating your site into those particular languages.
Google Pagerank of www.mcdonalds.co.nz is 5/10. (If pagerank of anyweb.com is for example 4/10 it means that it is 2 times more powerful than Pagerank 3/10 and 2 times
less powerful thank pagerank 5/10.)
Hosting company is place where www.mcdonalds.co.nz is hosted. Either virtual hosting account or dedicated server is home for www.mcdonalds.co.nz in this company.
Server that hosts www.mcdonalds.co.nz is located in Australia on exact coordinates -33.8694 (latitude) and 151.1939 (longitude). IP address of www.mcdonalds.co.nz is 202.90.34.32.
You can find this information also at the following link: mcdonalds.co.nz.
